Geofence your opportunity
Geofencing is the intelligent tracking of people when they enter or leave a pre-defined virtual geographic boundary. It can accurately track where people live or work during the day or night, down to Census Block Group or ZIP code level.
Our data is based on the creation of an anonymous database of inferred neighborhoods for the millions of users from GPS data. By observing nighttime and daytime points from the same user over weeks or months, home neighborhoods can be identified with a high degree of confidence for most users. To protect privacy, individual people and homes are never identified.
Our data is derived from 100 MM mobile devices that have location allowed on their mobile phone applications
Define the trade area using actual shopper GPS tracking, cell phone and merchant credit card data
Determine consumer and household demographics and psychographics
Assess consumer spending patterns within the trade area.
Determine spending and leakage outside of the trade area.
Determine which retailers are NOT in your trade area.
Determine the optimal candidates for a vacant space or shopping center based on square footage and tenant mix.
Based on the trade area, true demographics, spending patterns, gap and void analysis and current tenant mix, determine which retail candidate are likely to be the best long term fit.
Pick the best retail site location given traffic patterns, local demographics, current tenants, trade area saturation, and customer spending patterns and demographics.
Understand your shopping center and how it ranks vs. all other shopping centers based on merchant scoring, retail tenant make up and neighborhood analytics.
Megalytics assessments were helpful in making our decisions and we appreciate all your efforts in getting us meaningful information when there is not much to report on.
Megalytics reports were put together very well and I appreciate the timely response. It was helpful to learn more about the specific industries that our tenants fall under to understand the macro economic environment as a whole.
The Megalytics assessment was extremely helpful. Your team participated in a call with us and the tenant to get a better understanding of their business and financial operations. In the end, your questions and final analysis gave us the comfort level to agree to the tenant’s requested securitization.
Megalytics alerted us that suddenly a new secured lender filed a blanket UCC filing on one of our tenant’s assets. Since we were not made aware of this by the tenant, we put the appropriate measures in place to protect the assets secured under our landlord lien.
I have always had an appreciation for the role data plays in making good real estate decisions, whether it be for acquisitions, dispositions, leasing or management. The first time I met Donna Salvatore and heard about Megalytics, I knew there was a need for their services in the market and I wanted to be part of it as an advisor and investor. My commercial real estate career began 30 years ago in the Investment Research Department of Jones Lang Wootton. Back then, we had to search hard for the right data before we could apply it in order to advise clients. Now that we all are drowning in the amount of data available, Megalytics is the best way to synthesize everything and provide simple, easy to understand ratings and reports for real estate professionals who need to make the right decisions right away. I was proud be part of the early development of Megalytics as a member of the Board of Advisors.
Merging big data and AI (artificial intelligence), to implement analytic automation, Megalytics promises to bring a standard of sophistication, consistency, scale power and economy that can transform property practice. I’m involved as an advisor to and investor in Megalytics because the company is the implementation of the future some years ago that I projected could transform the property markets.”
As real estate investment becomes more competitive, one of the distinguishing characteristics between investors who succeed and those who do not, will be effective risk analysis and assessment. Megalytics primary focus is on harnessing the ever growing sources of big data to mitigate investment risk, which allows their clients to gain a competitive edge.
I have invested both time and capital in Megalytics because there is a need for higher quality data and analytics to reduce risks associated with commercial real estate-based lending and leasing. As the company continues to grow, the industry will have its first ever equivalent to the consumer FICO score.
The Village of East Dundee hired Megalytics to complete a marketing analysis. The Megalytics team was great to work with and they helped us design a report that would suit our needs and help us to achieve our economic development goals. The report gave us critical information that we were able to share with developers, brokers, corporations, and small businesses to effectively communicate the East Dundee market.
We consistently struggle to attract new retail concepts, especially, b/c of new developments in neighboring cities, the credit card data is something concrete we can show directly to retailers on how our property ranks in terms of spending. This is extremely valuable to ANY retailer and of course owner.
Because of the information your assessment uncovered, we were able to do a 450,000-square-foot deal that prior to getting your report, we didn’t think we could get approved.
I am very impressed with the wealth of information generated in a tight timeframe.
I have shared the reports you have done for us with my colleagues at Westcore and needless to say they are impressed.
You gave me more information than any other report ever has.
I can’t believe I got all this information in just two business days.
This is the most informative tenant due diligence report I’ve ever seen.
Retailers are using our data to predict shopping behaviors